How to connect your facebook business page to instagram

Add Instagram to a Facebook Page to publish Instagram ad campaigns, post to your feed, and access your Instagram images in your Mailchimp content studio.

Table of Contents Show

Before you start
Add an Instagram account
Next steps
Option 1: Link Instagram account through the new Facebook Page interface
Option 2: Link Instagram account to Facebook page through the old Facebook Page interface
Option 3: Link Instagram account to Facebook page through the Instagram app
How do I link Instagram to my Facebook business page 2022?
How do I link my business account to Instagram?
Why is my instagram not linking to my Facebook business page?

In this article, you’ll learn how to add Instagram to your Facebook Page.

Before you start

You’ll need an Instagram business account, as well as an active Facebook account that manages at least one Facebook Page. You can convert your personal Instagram account to an Instagram business profile. Learn more about Instagram business profiles.
If you’ve already connected your Facebook account to Mailchimp, you may need to disconnect and reconnect the integration after you add Instagram to your Facebook Page.

Add an Instagram account

To add an instagram account to your Facebook Page, follow these steps.

Log in to your Facebook account.
On the sidebar, under Explore, click Pages.
Click the name of Facebook Page you want to work with.
Click Settings.
Click Instagram.
Click Log in to log in to your Instagram account.
In the pop-up Instagram modal, enter your user name and password and click Log In. If you already have an Instagram business account, your setup is complete. If not, continue to step 8.
In the Set Up Your Business Profile modal, continue to the last slide.
In the Email, Phone, and Address fields, edit or remove the information displayed on Instagram and click Done.
On the success modal, click Done.

The page will refresh and display the details of your Instagram Business account.

Next steps

After you’ve added your Instagram account to your Facebook Page and converted it to a business account, connect your Facebook account to Mailchimp to create Instagram ad campaigns, post to your feed, and access Instagram images in the content studio.

Connect or Disconnect the Facebook Integration

Create a Facebook or Instagram Ad With Mailchimp

Use the Content Studio

Create a Social Post

Auto-Post to Instagram

Steps to link an Instagram account to a Facebook page and switch to business/professional Instagram account

Written by Laze Trajkov
Updated over a week ago

In order to allow the EmbedStories platform to collect your Instagram stories, you will need to connect your Instagram profile with a Facebook page. This is an official API requirement of the Facebook/Instagram platform.

To fetch Instagram stories first, you need to provide permissions to your Facebook account. Keep in mind that you must have admin rights over the Facebook page you are trying to connect to the Instagram profile.

Depending on the Interface of your Facebook page, we provide you with 2 options on how to connect your Facebook page to your Instagram account.

Important: Your Facebook account need to have the admin role to manage the Facebook page that you want to connect with an Instagram profile.

Option 1: Link Instagram account through the new Facebook Page interface

Here are the steps on how to connect an Instagram profile with a Facebook page for users who have the new Facebook interface:

Step 1: Open your Facebook page and click 'Page Settings' in the bottom left corner

Step 2: In the left-hand menu choose Instagram and click 'Connect Account'

Step 3: A popup will appear where you need to login to your Instagram profile and once you log in, follow the steps to convert the Instagram profile to a Business / professional profile.

Once finished you will receive a success message 'You've switched to a business account on Instagram'.

Step 4: Go back to EmbedStories, and in the Accounts page and click 'Refresh' (if you've just created an account in the setup process then you can click 'Refresh Accounts' in the Select Source page, as shown below.)

Once the page refreshes, it will show your Instagram account in the table.

Step 5: To create your Instagram stories widget and start generating the stories just select the profile and click 'Create widget'

That's it.

Now your Instagram account is converted to a business account and connected with the EmbedStories platform that will start generating all your Instagram stories.

Option 2: Link Instagram account to Facebook page through the old Facebook Page interface

If you use an old Facebook Page interface, then the steps are all similar, only the navigation to the settings section defined in Step 1 is on a different position - top-right corner, as shown below:

All other steps are the same as in Option 1.

Option 3: Link Instagram account to Facebook page through the Instagram app

You can switch your Instagram account to a professional or link it to a Facebook page, by using the Instagram app interface. Here are the official tutorials:

Set Up a Business Account on Instagram

How do I link or unlink my Instagram account to my Facebook profile?

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For any additional help, feel free to chat with us.

How do I link Instagram to my Facebook business page 2022?

To link your Instagram account and Facebook profile:.

Tap or your profile picture in the bottom right to go to your profile..

Tap in the top right, then tap Settings..

Tap Accounts Center at the bottom, then tap Set up accounts center..

Tap Add Facebook account and log in to or select the account you want to connect..

How do I link my business account to Instagram?

Set up a business account on Instagram.

Go to your profile and tap in the upper right corner..

Tap Settings..

Tap Account..

Tap Switch to professional account..

Tap Continue..

Select a Category for your business and tap Done..

Tap OK to confirm..

Tap Business..

Why is my instagram not linking to my Facebook business page?

In the Instagram app on your mobile device, go to your profile then select 'Edit profile'. Under 'Public Business Information' select 'Page'. Choose a Page from your Pages that you'd like to link to or select 'Create a New Facebook Page'. Then tap 'Done'.